Our Stories
The world of strategy is shifting. Leaders companies & governments are looking for new ways to build
strategies for the future.
Empowering Startups with the Rocketship Canvas: A Guide for Accelerator Teams
Startups are the engines of innovation, driving economic growth by offering advanced technologies and solutions to emerging challenges. However, in their relentless pursuit of delivering superior products and meeting customer needs, startup teams can sometimes lose...
What’s the Business Model Behind (Operating) VC Firms?
Most VC & PE firms have the classic 2& 20 business model. 2 % management fee on capital and 20% carried interest on proceeds above the target threshold. On the surface, this is the industry standard. But, for many firms, both smaller funds and emerging fund...
Strategy Tools Welcomes Kyrre Lemvik to the Team
Q: Tell us a little bit about your background. I have a diverse academic background, holding a master’s degree in finance from the Norwegian School of Economics (NHH), and currently pursuing a second degree in international management through the CEMS program. My...
Collaborating for Success: How Michael Badham and Stuart Morley Used Strategy Tools to Win the Creative Collaborator Award
Firstly, congratulations on winning the Creative Collaborator Award! How does it feel to be recognized for your contributions to innovation and collaboration in the community? Stuart and I are thrilled to be recognized for our collaborative and innovative approach...


